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ABOUT ONEHOPE:ONEHOPE is a Napa Valley winery built on hope and rooted in purpose. Every bottle of wine supports a meaningful cause with over $9M donated to date.Produced by our head winemaker Mari Wells Coyle in collaboration with Robert Mondavi Jr. and some of the most acclaimed winemakers in the industry, ONEHOPE provides award-winning wine with a measurable social impact.Our commitment to high-quality wine is as important as our commitment to the causes we support. Through the sale of every bottle, ONEHOPE has donated $9 million+ to causes around the world. We've built a school in Guatemala, funded 19,000+ days of clinical trials for breast cancer research, planted a forest in Indonesia, provided 3 million+ meals for children in need, found 80,000+ pets a forever home, and delivered 190,000+ vaccines to end tropical diseases - ABOUT THE ROLE:As Creative Director, you'll be the visionary responsible for driving the brand's creative across all our channels from print to digital. Your expertise will play a crucial role in fostering our brand identity while creating compelling experiences that resonate with our direct-sales audience. This is a hybrid position that will require 3-4 days a week in the Santa Ana, California office. Must be located in Los Angeles/Orange County with frequent travel to Napa. WHAT YOU'LL DO:Responsible for Creative & Design Leadership:

• Provide creative direction and guidance to team members, helping them develop concepts, designs, and campaigns that align with brand guidelines and resonate with consumers
• Hire, train and develop a high performing creative team and resources ensuring the right talent is in place to hit our goals
• Act as a liaison between the creative team and departments, facilitating cross-functional collaboration and ensuring clear understanding of project requirement
• Inspire and motivate team members, fostering a positive and collaborative work environment

Own Brand & Content:

• Concept, design, and produce engaging strategic content and creative assets across a range of brand projects and touchpoints, including video, social and influencer campaigns, marketing and promotional, email, print, branding and logo design, packaging, media and PR programs, etc
• Develop consistent brand messaging that communicates the brand's value proposition to convey our unique, yet complex business and distill into digestible content
• Ideate and innovate on new product innovation and develop stories around our collections that enable our CEs to story tell through their wine tastings
• Monitor brand performance and customer feedback to identify areas for improvement and measure the success of brand initiatives
• New Product Launches: Develop training materials and training on new products for our direct sales team

Own Digital & Web:

• Assist in the development and execution of integrated marketing campaigns across multiple channels, including email, social media, paid advertising, and events
• Help manage marketing calendars, project timelines, and budgets to ensure campaigns are delivered on time, on budget, and with maximum impact.
• Work collaboratively with cross-functional teams, including Sales, Creative, Product, and Operations, to ensure campaigns are aligned with goals and objectives
• Design and create email campaigns including copy and imagery and AB test as necessary
• Ensure website is mobile responsiveness and understand best practices
• Iterate on the designs to improve engagement, click-through rates, and conversions
• Provide content and imagery for the merchandising of our site

Lead Production & Creative Operations:

• Develop a rolodex of vendors to lend a hand when needed from copy writers to stylists to video directors and editors
• Collaborate with product managers, engineers, and manufacturing teams to ensure the packaging design aligns with the product specifications and is feasible for production
• Collaborate with the Manager of Creative Operations to review request briefs, align resources, and deliver under tight deadlines across web, print, and digital marketing
• Provide video support to XF channels by facilitating kickoffs, providing direction to videographers, oversee edits and revisions, and meet production budget and deadlines
• Provide direction and feedback for copywriting, concept development, art direction, production, and delivery
• Direct and oversee production of assets for direct-sales events. This includes event design and planning, shopping experience, product launches, management of photography and video production team, presentation design and execution, installs and tear-down, on-site event support

About You:

• 10+ years of industry experience or related creative process experience combining creative strategy, content, and messaging with creative deliverables as a Design Director
• 5+ years leading a creative team with direct reports
• Experience in the wine industry is not required, but must be willing to complete WSET Level 1&2
• Excited that ONEHOPE is a direct sales company and lead with best practices in the industry
• Proven ability to lead, motivate and inspire both internal and external creative teams
• Ability to understand data and insight to inform creative decisions and develop campaigns.
• Advanced design skills in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, as well as digital tools including After Effects, Figma, and Hubspot. Esko Studio (packaging) a plus.
• A deep understanding of email/website marketing and designing for conversion

What does ONEHOPE Offer?

• Motivated and talented co-workers who care about one another
• The opportunity to do meaningful work
• Medical benefits from day one
• 401(k) with company matching
• Paid vacation and holidays

Compensation Range: $160,000 - $165,000 Sound like a good fit? We'd love to talk to you! Please submit the following to apply:

• Resume
• Cover letter explaining:
• Why you want to work at ONEHOPE
• Why you are qualified for this position
• Must already be authorized to work in the United States on a full-time basis for any employer.