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Marketing Operations Associate

Ikigai Labs

Ikigai Labs

Marketing & Communications, Operations
Bengaluru, Karnataka, India
Posted on Tuesday, January 9, 2024

Job Title: Marketing Associate

Location: Bangalore, India (hybrid)

Company Description:

The Ikigai platform unlocks the power of generative AI for tabular data. We enable business users to connect disparate data, leverage no-code AI/ML, and build enterprise-wide AI apps in just a few clicks. Ikigai is built on top of its three proprietary foundation blocks developed from years of MIT research - aiMatch, for data reconciliation, aiCast, for prediction, and aiPlan, for scenario planning and optimization. Our platform enables eXpert-in-The-Loop (XiTL) for model reinforcement learning and refinement, at scale.

Rooted in academia, Ikigai also offers unmatched educational support that upskills workforces and transforms organizations into AI-driven ones. Ikigai Academy has already trained over 6000 students from 90+ countries on topics like “No Code AI” and “Time Series Forecasting”.

Role:

We are seeking a recent MBA graduate with a passion for marketing and a proactive attitude to join our vibrant marketing team in Bangalore. As a full-time, on-site Marketing Associate, you will be instrumental in supporting our marketing initiatives and driving impactful campaigns across diverse channels.

Responsibilities:

  • Project Management:Organize and manage end-to-end marketing projects, ensuring adherence to deadlines and budgets.
  • Day-to-Day Operations: Assist with various administrative tasks and provide support to the marketing team as required.
  • Campaign Execution: Contribute to the execution of marketing campaigns across digital and traditional channels, such as social media, email, website, and events.
  • Market Intelligence:Conduct market and client research to inform strategic decision-making. Analyze campaign performance and generate insightful reports.
  • Brand Management: Assist in maintaining and promoting our brand through consistent messaging and engaging content.
  • Social Media & Content: Manage our social media presence on platforms including Facebook, Instagram, YouTube, Twitter, and LinkedIn. Create compelling content, engage with followers, and enhance brand awareness.
  • Online Reputation Management: Monitor the online community, 3rd party review sites, and conversations. Elevate customer and partner feedback to maintain a positive brand image.

Qualifications:

  • MBA degree with a specialization in Marketing or a related field.
  • 1-2 years of experience in sales or marketing, preferably within the tech industry.
  • Excellent written and verbal communication skills with a strong command of English.
  • Ability to conduct market research, analyze data, and generate insightful reports.
  • Strong project management skills with the ability to prioritize and manage multiple tasks effectively.
  • Excellent organizational skills with a keen attention to detail.
  • Proficiency in social media platforms such as Facebook, Instagram, YouTube, Twitter, and LinkedIn.
  • Experience with influencer marketing and content creation is a plus.
  • Passion for learning and adapting to new technologies and trends.
  • Strong team player with a collaborative and can-do attitude.

If you are ready to contribute to the success of our dynamic marketing team in Bangalore, we invite you to apply and be a key player in our exciting journey.